Devin Schain, a serial entrepreneur with extensive experience in higher-education start-ups, saw his own children and their friends struggling to find career success in their early professional years. College career centers lacked the resources to get students prepared and those who landed jobs out of college were often underemployed and unfulfilled. When they went to look for a better job, they didn’t have a “go to place” for lifelong career support.
Playbook is dedicated to helping universities and colleges build lifelong engagement with alumni by making it easy to offer lifelong career services. Devin accelerated Playbook’s mission by acquiring CareerShift, a job search and networking platform that is now the foundation for providing lifelong career services.
Similar to his previous startup On Campus Marketing (OCM), Devin knew that a university-endorsed model had the potential to expand career services for alumni. At OCM, Devin built relationships with over 1,000 colleges and universities that enabled OCM to directly sell residential life products to parents and students with the school’s trusted brand.
With Student Playbook, Devin is applying a similar model. Career centers and alumni associations can leverage our network of partnerships to provide essential career services and build lifelong alumni engagement.